Bogue Profumo OOOH X CaFleureBon (Antonio Gardoni, Alex C. Musgrave, Massimo Alfaioli and Michelyn Camen)

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Bogue Profumo OOOH x CaFleureBon by Antonio Gardoni

Bogue Profumo OOOH the third in our CaFleureBon anniversary bespoke fragrances and is essentially the most formidable and in some ways the essence of CaFleureBon. Our mission since 2010 has been to create a “scented salon”, the place perfume is offered by way of an inventive lens.  Bogue Profumo OOOH is inventive collaboration at its greatest,  a  aromatic metaphor that even throughout these dire occasions  artwork, magnificence and love triumph.

Final March 2019 , I despatched perfumer extraordinaire, Antonio Gardoni a  vary of from our former editor and my buddy Alex C. Musgrave aka“The Silver Fox”.  The picture was a suggestion, not a quick.  I hinted that mimosa and incense are substances I might love in our collaboration and talked about the phrase “opulence”.  10 months later, Antonio despatched me a mod of the but to be named perfume that turned Bogue Profumo OOOH.  Antonio is a real artist, and wished to tweak the fragrance he named OOOH. As soon as he did the by Alex modified as effectively.  I requested artist Massimo Alfaioli (who additionally created our tenth anniversary banner) if he could be eager about illustrating the field and the interior wrapping paper of OOOH.  He graciously accepted.  Alex wrote the beautiful copy for the cardboard is included with every bottle of OOOH. I approached Franco Wright, co-owner of to be the unique retailer for OOOH and it was simply this previous week that Antonio instructed portion of the proceeds of OOOH be donated to assist combat the insidious COVID-19.

OOOH by Antonio Gardoni for CaFleurebon

picture by Antonio

Bogue Profumo OOOH is valuable as it’s the results of friendship, ardour and dedication to the artwork of fragrance, a tribute to CaFleureBon…  to all our writers previous and current and to our readers.   If you’re in search of a soundbite, I’ll borrow from the late Christian Dior…Bogue Profumo OOOH “smells like love”.-Michelyn Camen, Editor-in Chief

Antonio Gardoni of Bogue Profumo

Antonio Gardoni of Bogue Profumo

“One thing unusual is occurring and it’s one thing I at all times dreamed about it, a fragrance that doesn’t actually exist… you learn critiques, you see it on social medias, you hear about it however you’ll most likely by no means odor it (it will occur anyway even when we promote 10 bottles)… a ghost fragrance, a mirage, an thought, a pure idea removed from actuality and enterprise points. Perhaps it’s a possibility for an excessive experimental method…the formulation I attempted to create is predicated on the thought of a number of layers of mud, ranges of powders that disguise and reveals reflections of smells. I imply I attempted to precise the powder high quality of sure supplies which can be finally not so clearly linked to the thought of mud/powder.

The mud of rose made from soil and wind
The plain yellow pollen mud of mimosa on a busy street
The key fireside mud of vetiver in a battlefield
The mud of my resins, the empty jar of benzoin within the desert
The mud of herbs, dried rosemary, sage, helichrysum, underneath the solar of an attractive afternoon
The mud of the aldehydes left on a waxed oak desk
The mud of jasmine on a moist floor
The mud of all of the citruses peels in a grimy cocktail glass
The mud of lavender leaves blended with their roots
The mud that covers the thought of faith and its practical ritualistic incense– Antonio Gardoni

Alex C Musgrave @eerdandysilverfox

Pictures is by Laura Meek 

I used to be each honoured and intrigued to be requested by my buddy Michelyn Camen at Cafleurebon if I may take a look at my archive and select some photos I believed would hearth the olfactive sparks of perfumers she hoped would possibly take into account engaged on a undertaking to rejoice the upcoming decennial anniversary of Cafleurebon. I knew the perfumers she wished to collaborate with, all of them proficient and distinctive. One in all them was the singular Antonio Gardoni, an Italian architect and designer who builds his dense, fragrant signature scents round tangled ruined landscapes of roses, oozing citruses, lavenders, shattered herbs and vetiver with the pungency of roaming rutting animals. There has at all times been an uneasy truce between decorum and libidinous rage in his work. I sense a wry humour as effectively, he’s the loveliest of males, sort, beneficiant and searchingly erudite. I spent days wanting by way of the floral pictures I’ve taken since I deserted  perfume journalism, worn out by the fickle fragrance trade. I knew I had taken some photos of pale-yellow child roses, simply on the sting of turning.  I took over forty photographs at evening in a shuttered room utilizing a wide range of mild sources. I don’t use filters of any type. One labored for me, the blooms off kilter, blurred barely as if shaken by their finality. I darkened a reproduction copy down barely and created a double picture, simply shifting the pictures over every over and pulling the darker picture to the fore. I received an echo of the petals, a earlier than. I knew this was a picture for my beloved Mr Gardoni and his complicated perfumed thoughts of layers, cusps and souvenirs.

Bogue Profumo OOOH

Alex’s child yellow rose

When Antonio despatched me a bottle of OOOH I used to be overwhelmed by a scented picture of my child roses exploding into slo-mo xanthous mud over emptied roads, rusted vehicles and plush homes as a Scarlatti sonata performs in a fallen backyard. As with all of his work time is required to soak up strata and intentions and when that is full OOOH made me very emotional. It’s a fascinating factor to inhale a picture and as at all times put on one thing beautiful by Bogue. –Alex C. Musgrave aka @everdandysilverfox


Massimo Alfaioli

Massimo Alfaioli

I used to be very honored when Michelyn ask me to participate, by way of my illustration, to the undertaking to rejoice the Cafleurebon 10th anniversary, a perfume web site that I like a lot and that I’ve been studying for a few years.

Bogue Profumo OOOH

Massimo’s illustration wraps the bottle

The undertaking I labored on is in collaboration with the nostril Antonio Gardoni and the author and photographer Alex Musgrave underneath the inventive course of Michelyn. It was so emotional. Once I acquired the pattern of Oooh, Antonio’s fragrance, I instantly realized that it was a fragrance like no different. It’s doesn’t reveal itself instantly, you must take a journey to reach to it…

Bogue Profumo OOOH  packaging  Massimo Alfaioli

An exquisite journey. I created the illustration for the paper that wraps the fragrance and I would like it to mirror the fragrance itself. The outside ornament is darkish… a tangle of darkish leaves. You must discard the field of the fragrance to find the yellow rose, just like the one which Alex masterfully captured with the photo-Massimo Alfaioli

Bogue Profumo OOH is a 10 bottle restricted version 50 ml $530/.07 samples $16

6 bottles obtainable on-line at

three bottles might be obtainable to buy on the three Scent Bar areas (we they re-open within the close to future)

1 bottle might be auctioned off on Ebay, 100% of sale proceeds might be donated to a neighborhood hospital in Italy – Fondazione comunita bresciana onlus


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